It’s not “word-of-mouth” advertising. It’s “word-of-hard-earned-reputation-established-through-years-of-delivering-results-for-paying-clientele” advertising.
Read MoreWe all work for other people’s money, whether we sell sunglasses, songs, or anything else. When we make it easy for those people to move from customers to raving fans, our business thrives.
Read MoreYou’ve heard that old thing about animals knowing when you’re scared of them, right? It’s the same thing with the universe and you — it knows when you’re being a slug and it punishes you. Conversely, the universe rewards activity with more activity.
Read MoreGreta Thunberg, the 16 year-old Swedish activist, sailed to the U.S. to spread her climate change message. She led “climate strike” protests over the weekend. On September 23rd, Greta addressed the United Nations Climate Action Summit.
Read MoreThe purpose of terror is to terrify your enemy. It worked. Americans were terrified to fly, terrified to be in big buildings, and terrified to attend events. Not good if your business is flying to and speaking at large gatherings of people in big buildings.
Read More37 percent of Americans are obese while another one-third of the population is overweight. In 1980, the obesity rate was 12 percent.
Read MoreThe point, very simply is this: we are the product of what we do on a daily basis, not what we once did or worse yet, do only when the mood strikes... If your goal is to keep getting better (as it should be!), adopt my new slogan: Did Is Not Do.
Read MoreNone of us will ever be a pro quarterback. But all of us will need to make a decision about when and how we walk away from the game. Are you ready?
Read MoreFundamentals work in business as well as they do in sport. The problem arises when business people get lazy or bored. They stop practicing the basics and start chasing the latest business fad.
Read MoreI’ve successfully navigated self-employment since resigning from my “real job” in 1994. Heck, I was in the Gig Economy before there even was one! So, what do YOU need to know to prosper as a Gigger? I’ll tell you.
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